If you can dream it, we can build it!

Seldom Seen

Seldom Seen™ – purpose built for bikepacking and off road touring, the Seldom Seen can take either 29er or 27+ wheelsets, and is built around the Boost chainline. Complete with rack and fender mounts, lots of bottle cage mounts, and sold with its own framebag, it will be ready to take on that S24O, or that trip around the globe. Geometries will come in 4 sizes for flat bars and 4 sizes for drop bars, and the Seldom Seen will debut our proprietary quadruple-butted, heat treated, eccentric integrated gusset tubeset that has resulted in one of the strongest frames we have ever seen in testing.

                                                            What is Advocate Cycles?
Advocate Cycles is a bike company that exists solely to create innovative bicycles and deliver 100% of profits from the company back to cycling advocacy efforts. 
Based in Minneapolis, Minnesota, they offer both steel and titanium road, cross and mountain, and fattie framesets.

Sand County

​Sand County™– the embodiment of the perfect loaded touring bike. Sand County features a proprietary triple-butted, heat treated tubeset, and full rust-proof coating inside and out. Attachments for every possible thing you could imagine, geometry properly suitable for hauling a pannier-based load, and 6 sizes all using 700c wheels and drop bars, Sand County will take you anywhere the road goes, even when your definition of  a“road” is loose.  


10sp Tiagra Mechanical Disc 56cm        MSRP $1800  SALE!! $1200


​Built from the tread up for grinding gravel, hitting the local CX race, and navigating chuckhole-infested city streets. Equipped with 38c tires, and full-carbon Lorax post-mount disc fork to help soak up the road chatter.  Complete bike available in Reynolds 525 heat-treated, double-butted Chromoly; frameset in Chromoly or seamless 3/2.5 double-butted Titanium.


11s Shimano 105 Mechanical Disc 56cm      MSRP $3600  SALE $3550

Hayduke IMBA Special Edition

Hayduke™ is an incredibly versatile hardtail in Reynolds 725 chromoly. By “versatile,” we mean it can be run as a 29er or 27.5+; 142mm or 148mm rear hub; single speed or geared; fully rigid or w/suspension fork.  Set it up how you want and go hit the trail.
Designed around modern slacker angles/longer top tube geometry, 120mm travel fork, Portage™ swappable dropouts, and internal dropper post routing, Hayduke™ will take you anywhere you want to go, any way you want to get there.  This Special Edition Hayduke has a custom paint job to raise money for IMBA’s Dig In campaign, and 100% of the purchase price goes direct to IMBA.